China’s Pivotal Role in Hollywood’s Billion Dollar Movie Club

This weekend Avengers: Age of Ultron became the 21st movie in Hollywood history to top $1 billion in worldwide box office revenue. Whether it will go on to surpass the $1.5 billion global revenue mark set by its 2013 predecessor Marvel’s The Avengers (the third highest grossing film ever behind Avatar and Titanic) will ultimately come down to its performance in two key territories: North America, and the People’s Republic of China. And China is certainly doing its part: about $150 million of Age of Ultron’s total so far has come since Tuesday from the PRC, where it will tally a final gross of somewhere around $250 million.

from Forbes – Business
via Abogado Aly Business Consulting

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